Attaining Content-ment

This panel discussion focused on artificial intelligence with a look at an AI feature trailer, and a holiday thank you project in which generative AI was used to make 100,000 unique personalized videos. They were discussed, respectively, by Vico Sharabani, founder and executive creative director, The-Artery, and Ryan Chong, executive VP and head of production at Publicis Groupe’s Le Truc. Rounding out our panel was attorney Jeffrey Greenbaum, managing partner of Frankfurt Kurnit Klein + Selz (FKKS) who delved into legal aspects and implications of an ever-evolving content marketplace. Session was moderated by SHOOT editor Robert Goldrich.

  • Click here for the article on The SHOOT 2024 New Directors Showcase Event “SHOOT’s 22nd Annual New Directors Showcase Event Features Insights From IDA Honoree Dawn Porter, A Cross-section of Industry Pros”
  • Click here to view the SHOOT 20024 New Directors Showcase reel.
  • Click here for profiles/contact info on all of the directors in the SHOOT 2024 New Directors Showcase.

video credit: Doug Goodman @ DougGoodman.com